The Stop Abuse Together Campaign urges residents who have any concerns about the safety of children and young people to report them to the NSPCC on 0808 800 5000. If a child is in immediate danger, please call the police on 999.
It is estimated that 1 in 10 children will experience some form of sexual abuse before they turn 16 – the equivalent of 3 youngsters in every classroom.
Councillor Jasbir Jaspal, the City of Wolverhampton Council's Cabinet Member for Public Health and Wellbeing, said: "Most children won't tell anyone at the time of their abuse. That's why it's so important that we all know how to spot the potential signs of child sexual abuse and where to go for support if we are concerned.
"The dedicated NSPCC child protection specialist will know what to do next and will take any necessary action. It’s never too soon to speak out when a child needs help. Even if you’re unsure but you are worried, the best thing to do is to talk to a trained professional. Your call could protect a child from experiencing sexual abuse."
The new Stop Abuse Together campaign website – has information about the possible signs of child sexual abuse, and tips for how parents and carers can discuss the issue with their children.
Sally Roberts, Chair of Wolverhampton Safeguarding Together Executive Group, said: "All children have a right to be safe from sexual abuse, and we all have a role to play in keeping them safe.
"If you feel something is not right, call the NSPCC helpline. No matter what's happened, there's always someone who will listen to you and take what you say seriously."
To report concerns about a child's safety or wellbeing, people can also call Wolverhampton's Multi Agency Safeguarding Hub on 01902 555392. Experienced professionals will talk to you about your concerns and help decide on the best way forward. For more details, visit Wolverhampton Safeguarding Together.